{
 "ticker": "CRM",
 "name": "Salesforce",
 "url": "https://grantbishop.pages.dev/index/CRM",
 "sells": "Salesforce sells customer relationship management software that stores businesses' sales, service and marketing records, and its AI tools draw on that data.",
 "why": "We follow it because it holds customer data the public web cannot reach, and AI tools can get more value from that data for the company that owns it.",
 "questions": [
  {
   "slug": "proprietary-data",
   "question": "Who holds data the public web cannot reach?",
   "url": "https://grantbishop.pages.dev/index/q/proprietary-data"
  }
 ],
 "tests": [
  {
   "id": "W-7",
   "claim": "Businesses keep adopting AI, but the economy-wide productivity lift does not arrive before 2028.",
   "url": "https://grantbishop.pages.dev/claims/ai-productivity-not-before-2028"
  }
 ],
 "reports_next": {
  "date": "2026-12-02",
  "event": "results for the quarter ending Oct 2026",
  "kind": "expected",
  "source": "expected, per Nasdaq"
 },
 "latest_disclosed": {
  "form": "10-Q",
  "filed": "2026-08-27",
  "period": "2026-07-31",
  "url": "https://www.sec.gov/Archives/edgar/data/1108524/000110852426000190/crm-20260731.htm"
 },
 "disclosed": [],
 "check": "Checked against the company's own business description in its latest annual filing.",
 "log": [
  {
   "date": "2026-10-19",
   "note": "Entry rewritten in plain words: what the company sells, and why we follow it."
  },
  {
   "date": "2026-10-12",
   "note": "Verified against the 10-Q filed 2026-08-27 at launch."
  }
 ],
 "living_report": {
  "report": false,
  "last_revised": null,
  "next_disclosure": {
   "date": "2026-12-02",
   "event": "results for the quarter ending Oct 2026"
  },
  "timeline": [
   {
    "form": "8-K",
    "filed": "2026-10-20",
    "period": "2026-10-20",
    "url": "https://www.sec.gov/Archives/edgar/data/1108524/000119312526425881/d516983d8k.htm",
    "what_it_said": null,
    "from_piece": null
   },
   {
    "form": "8-K",
    "filed": "2026-09-17",
    "period": "2026-09-16",
    "url": "https://www.sec.gov/Archives/edgar/data/1108524/000110852426000210/crm-20260916.htm",
    "what_it_said": null,
    "from_piece": null
   },
   {
    "form": "8-K",
    "filed": "2026-09-04",
    "period": "2026-09-02",
    "url": "https://www.sec.gov/Archives/edgar/data/1108524/000110852426000197/crm-20260902.htm",
    "what_it_said": null,
    "from_piece": null
   },
   {
    "form": "10-Q",
    "filed": "2026-08-27",
    "period": "2026-07-31",
    "url": "https://www.sec.gov/Archives/edgar/data/1108524/000110852426000190/crm-20260731.htm",
    "what_it_said": null,
    "from_piece": null
   },
   {
    "form": "8-K",
    "filed": "2026-08-26",
    "period": "2026-08-26",
    "url": "https://www.sec.gov/Archives/edgar/data/1108524/000110852426000187/crm-20260826.htm",
    "what_it_said": null,
    "from_piece": null
   },
   {
    "form": "8-K",
    "filed": "2026-08-05",
    "period": "2026-08-05",
    "url": "https://www.sec.gov/Archives/edgar/data/1108524/000110852426000160/crm-20260805.htm",
    "what_it_said": null,
    "from_piece": null
   },
   {
    "form": "8-K",
    "filed": "2026-06-02",
    "period": "2026-05-27",
    "url": "https://www.sec.gov/Archives/edgar/data/1108524/000110852426000138/crm-20260527.htm",
    "what_it_said": null,
    "from_piece": null
   },
   {
    "form": "8-K",
    "filed": "2026-06-01",
    "period": "2026-05-28",
    "url": "https://www.sec.gov/Archives/edgar/data/1108524/000110852426000131/crm-20260528.htm",
    "what_it_said": null,
    "from_piece": null
   },
   {
    "form": "10-Q",
    "filed": "2026-05-28",
    "period": "2026-04-30",
    "url": "https://www.sec.gov/Archives/edgar/data/1108524/000110852426000127/crm-20260430.htm",
    "what_it_said": null,
    "from_piece": null
   },
   {
    "form": "8-K",
    "filed": "2026-05-27",
    "period": "2026-05-27",
    "url": "https://www.sec.gov/Archives/edgar/data/1108524/000110852426000125/crm-20260527.htm",
    "what_it_said": null,
    "from_piece": null
   },
   {
    "form": "8-K",
    "filed": "2026-03-16",
    "period": "2026-03-16",
    "url": "https://www.sec.gov/Archives/edgar/data/1108524/000119312526107403/d887663d8k.htm",
    "what_it_said": null,
    "from_piece": null
   },
   {
    "form": "8-K",
    "filed": "2026-03-13",
    "period": "2026-03-13",
    "url": "https://www.sec.gov/Archives/edgar/data/1108524/000119312526106356/d114728d8k.htm",
    "what_it_said": null,
    "from_piece": null
   },
   {
    "form": "8-K",
    "filed": "2026-03-12",
    "period": "2026-03-11",
    "url": "https://www.sec.gov/Archives/edgar/data/1108524/000119312526104282/d887348d8k.htm",
    "what_it_said": null,
    "from_piece": null
   },
   {
    "form": "8-K",
    "filed": "2026-03-06",
    "period": "2026-03-06",
    "url": "https://www.sec.gov/Archives/edgar/data/1108524/000110852426000062/crm-20260306.htm",
    "what_it_said": null,
    "from_piece": null
   },
   {
    "form": "10-K",
    "filed": "2026-03-02",
    "period": "2026-01-31",
    "url": "https://www.sec.gov/Archives/edgar/data/1108524/000110852426000060/crm-20260131.htm",
    "what_it_said": null,
    "from_piece": null
   },
   {
    "form": "8-K",
    "filed": "2026-02-25",
    "period": "2026-02-25",
    "url": "https://www.sec.gov/Archives/edgar/data/1108524/000110852426000056/crm-20260225.htm",
    "what_it_said": null,
    "from_piece": null
   },
   {
    "form": "10-Q",
    "filed": "2025-12-04",
    "period": "2025-10-31",
    "url": "https://www.sec.gov/Archives/edgar/data/1108524/000110852425000238/crm-20251031.htm",
    "what_it_said": null,
    "from_piece": null
   },
   {
    "form": "8-K",
    "filed": "2025-12-03",
    "period": "2025-12-03",
    "url": "https://www.sec.gov/Archives/edgar/data/1108524/000110852425000234/crm-20251203.htm",
    "what_it_said": null,
    "from_piece": null
   },
   {
    "form": "8-K",
    "filed": "2025-11-18",
    "period": "2025-11-18",
    "url": "https://www.sec.gov/Archives/edgar/data/1108524/000110852425000207/crm-20251118.htm",
    "what_it_said": null,
    "from_piece": null
   },
   {
    "form": "8-K",
    "filed": "2025-10-16",
    "period": "2025-10-15",
    "url": "https://www.sec.gov/Archives/edgar/data/1108524/000110852425000168/crm-20251015.htm",
    "what_it_said": null,
    "from_piece": null
   },
   {
    "form": "10-Q",
    "filed": "2025-09-04",
    "period": "2025-07-31",
    "url": "https://www.sec.gov/Archives/edgar/data/1108524/000110852425000088/crm-20250731.htm",
    "what_it_said": null,
    "from_piece": null
   },
   {
    "form": "8-K",
    "filed": "2025-09-03",
    "period": "2025-09-03",
    "url": "https://www.sec.gov/Archives/edgar/data/1108524/000110852425000083/crm-20250903.htm",
    "what_it_said": null,
    "from_piece": null
   },
   {
    "form": "8-K",
    "filed": "2025-07-09",
    "period": "2025-07-09",
    "url": "https://www.sec.gov/Archives/edgar/data/1108524/000110852425000040/crm-20250709.htm",
    "what_it_said": null,
    "from_piece": null
   },
   {
    "form": "8-K",
    "filed": "2025-06-24",
    "period": "2025-06-20",
    "url": "https://www.sec.gov/Archives/edgar/data/1108524/000119312525145772/d71627d8k.htm",
    "what_it_said": null,
    "from_piece": null
   },
   {
    "form": "8-K",
    "filed": "2025-06-09",
    "period": "2025-06-05",
    "url": "https://www.sec.gov/Archives/edgar/data/1108524/000110852425000033/crm-20250605.htm",
    "what_it_said": null,
    "from_piece": null
   },
   {
    "form": "10-Q",
    "filed": "2025-05-29",
    "period": "2025-04-30",
    "url": "https://www.sec.gov/Archives/edgar/data/1108524/000110852425000030/crm-20250430.htm",
    "what_it_said": null,
    "from_piece": null
   },
   {
    "form": "8-K",
    "filed": "2025-05-28",
    "period": "2025-05-28",
    "url": "https://www.sec.gov/Archives/edgar/data/1108524/000110852425000027/crm-20250528.htm",
    "what_it_said": null,
    "from_piece": null
   },
   {
    "form": "8-K",
    "filed": "2025-05-27",
    "period": "2025-05-27",
    "url": "https://www.sec.gov/Archives/edgar/data/1108524/000119312525126271/d866821d8k.htm",
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    "from_piece": null
   },
   {
    "form": "10-K",
    "filed": "2025-03-05",
    "period": "2025-01-31",
    "url": "https://www.sec.gov/Archives/edgar/data/1108524/000110852425000006/crm-20250131.htm",
    "what_it_said": null,
    "from_piece": null
   },
   {
    "form": "8-K",
    "filed": "2025-02-26",
    "period": "2025-02-26",
    "url": "https://www.sec.gov/Archives/edgar/data/1108524/000110852425000002/crm-20250226.htm",
    "what_it_said": null,
    "from_piece": null
   },
   {
    "form": "8-K",
    "filed": "2025-02-05",
    "period": "2025-02-05",
    "url": "https://www.sec.gov/Archives/edgar/data/1108524/000119312525020881/d926032d8k.htm",
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    "from_piece": null
   },
   {
    "form": "8-K",
    "filed": "2024-12-10",
    "period": "2024-12-05",
    "url": "https://www.sec.gov/Archives/edgar/data/1108524/000110852424000036/crm-20241205.htm",
    "what_it_said": null,
    "from_piece": null
   },
   {
    "form": "10-Q",
    "filed": "2024-12-04",
    "period": "2024-10-31",
    "url": "https://www.sec.gov/Archives/edgar/data/1108524/000110852424000034/crm-20241031.htm",
    "what_it_said": null,
    "from_piece": null
   },
   {
    "form": "8-K",
    "filed": "2024-12-03",
    "period": "2024-12-03",
    "url": "https://www.sec.gov/Archives/edgar/data/1108524/000110852424000033/crm-20241203.htm",
    "what_it_said": null,
    "from_piece": null
   },
   {
    "form": "8-K",
    "filed": "2024-11-05",
    "period": "2024-10-31",
    "url": "https://www.sec.gov/Archives/edgar/data/1108524/000119312524251243/d854367d8k.htm",
    "what_it_said": null,
    "from_piece": null
   }
  ],
  "history": []
 },
 "market": {
  "rule": "Each figure is kept only where Massive and Yahoo agree on it to the cent; a figure they do not agree on is null. Dated, not live. The market value and the forward multiple are computed from the close.",
  "last_close": {
   "value": 214.94,
   "currency": "USD",
   "as_of": "2026-11-09",
   "providers": [
    "Massive",
    "Yahoo"
   ]
  },
  "day_range": {
   "low": 213.79,
   "high": 217.45,
   "currency": "USD",
   "as_of": "2026-11-09",
   "providers": [
    "Massive",
    "Yahoo"
   ]
  },
  "range_52_week": {
   "low": 146.32,
   "low_date": "2026-06-22",
   "high": 269.11,
   "high_date": "2025-12-29",
   "sessions": 251,
   "currency": "USD",
   "as_of": "2026-11-09",
   "providers": [
    "Massive",
    "Yahoo"
   ]
  },
  "market_value": {
   "value": 176895620000,
   "currency": "USD",
   "as_of": "2026-11-09",
   "computed": "the last close times the shares outstanding on the filing cover",
   "shares": {
    "count": 823000000,
    "as_of": "2026-08-20",
    "form": "10-Q",
    "filed": "2026-08-27",
    "url": "https://www.sec.gov/Archives/edgar/data/1108524/000110852426000190/"
   }
  },
  "forward_multiple": null,
  "checked_at": "2026-11-11 01:30:40"
 },
 "exhibits": null,
 "mentions": [],
 "note": "Prices on this page are dated market records, shown free during the preview, each confirmed by two independent data providers. None is a recommendation.",
 "license": "Free to cite with a link."
}